From Invisible to Top 3: A Chiropractic Center's SEO Success Story
The client is a well-established chiropractic center with over 40 years of experience in helping individuals identify and treat the root causes of pain. The center recently expanded its team to include several registered massage therapists and a registered acupuncturist, further broadening its expertise and service offerings.
This case study explores how the client achieved rapid success working with our expert SEO team to enhance local discoverability and improve search rankings for the keyword “chiropractic center”. The goal was to drive more organic traffic to the website, increase online visibility, and secure top positions in local search engine rankings.
Transforming a Business into a Local Powerhouse with SEO
Strategy
To achieve the desired results, we knew optimizing their Google Business Profile (GBP) was the best way to maximize their reach and budget. We introduced 6 Q&A posts per week on the client’s GBP for 3 consecutive weeks. These posts were created by our experts using our unique AI systems, focusing on relevant topics to engage potential patients and provide valuable information.
We used pins to represent nearby locations and recorded the results using a local SEO heatmap. This allowed us to track the effectiveness of our strategy in improving local search rankings by consistently testing and validating real world search rankings at the physical locations their real prospects were performing the searches at.
Key Benefits
- Cost-Efficient Optimization: We drastically reduced the time and resources typically required for SEO by automating complex tasks, saving dozens of hours that would otherwise be spent on manual efforts.
- Streamlined Automation: Our expertly crafted AI workflows leverage big data and automation to allow for a quicker, more effective implementation.
- Top Local Rankings: Significant improvements in local search engine rankings have driven more organic traffic to the website, resulting in greater online visibility.
Results
The chiropractic center experienced a remarkable boost in its online presence and search rankings through the strategic implementation of our SEO team’s local SEO strategy. Key outcomes included:
- From Invisible to Domination: Before working with Ikigai Flow’s SEO team the chiropractic center was not ranking at all for over 85% of the nearby locations. With our team, 97% of locations improved rankings, and 46% are now in the top 3 rankings.
- Increased Ranking for Top Positions: The average ranking, considering all locations, improved from 18.7 to 6.3, making the average position for that keyword 66.31% better.
- Fast Results: The client ranked in 3rd or higher in 46% of the locations in just 3 weeks. Local SEO is no longer a strategy that takes months to generate results.
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- YARD ENGINEERS
“Ikigai Flow’s SEO team has helped us get in front of a lot more people looking to buy not kick tires. We’re showing up higher on Google, getting more calls from the right customers, and turning those leads into profitable jobs. It’s made a noticeable difference in the business.”
Tyler
CEO of Yard Engineers - 0%+
Avg Increase in Booked Calls From Google Business Profile (6 Months)
- ~0 Months
Avg Time Between Campaign Peak & Passive ROI Replacing Ad Spend
- $0:1 +
Avg Return On Investmenet Seen Per $1 Spent On SEO (12 Months)
